10 questions on how thought leadership builds brands

Managing Director Sophie Lambin recently took part in a roundtable* for Brandingmag. They quickly got into the nuances of thought leadership that only experienced practioners would know. “Ultimately,” Sophie stressed, “thought leadership is only as good as the action it instigates, and organisations should move away from content for the sake of clicks, and produce content that has an impact.” Check out the roundtable here, where they cover off 10 key questions: How do you define thought leadership today? What qualifies an overall organization as being an industry thought leader? How important is it for top executives to be perceived …
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How can communications boost sustainability programmes?

by Sophie Lambin and Larry Yu In June, the United States announced it would withdraw from the Paris climate agreement. In response, US businesses from ExxonMobil to Microsoft reiterated their support for the accord. When government retreats from global challenges, can business save the world? Corporate leaders are taking that responsibility seriously. For the past few years, chief executives and other top corporate leaders globally have identified sustainability as a top global challenge or even a perennial strategic challenge, in the Conference Board’s CEO Challenge Survey. But even as companies execute their sustainability efforts, they aren’t communicating them effectively. A …
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Whither the war on white-collar crime?

Just when America’s get-tough-on-white-collar crime prosecutions were beginning to pick up steam, Content Director Deepali Srivastava writes, new uncertainties are gumming up the works. Will the new administration double-down on its “crime doesn’t pay” narrative? Or will the push to deregulate corporate America give fraudsters free rein? Check out her new Forbes column to find out.

What is thought leadership?

As a thought leadership consulting firm, the one question that always comes up, with varying degrees of irony, is: “What is ‘thought leadership?’” So glad you asked. Thought leadership has come a long way since it was principally the domain of consulting firms eager to deepen their relationships with clients. The practice has matured and we’ve advanced our understanding of what thought leadership means. Here’s how we define it: Thought leadership is the practice of generating novel, evidence-based ideas on issues that are intertwined with an organization’s brand. It reflects an awareness of how those issues affect the broader environment …
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No TPP? No problem, says one country

It’s an upside-down world, with free-trade champions erecting barriers at their borders and communist countries taking leadership in global affairs. It’s not just China; Content Director Deepali Srivastava points out that Vietnam is also taking on a leadership role. It will host the annual APEC summit in 2017 and you might be surprised at how it plans to boost social development: more trade. Check out her column on LinkedIn here.

The Silver Lining to 2016

This year was a pretty tough one. There were the surprising election results in the US and UK, which left me disappointed, to say the least. And memorials were weightier and more numerous in 2016; here’s an analysis from way back in May. For me, many of those lost were heroes (not mere celebrities), including Muhammed Ali, David Bowie, John Glenn, Gordie Howe and Harper Lee. In April, my mentor in thought leadership, Joel Kurtzman, passed away. It was a savage year for me. Luckily, Content Director Deepali Srivastava pulled me out of the doldrums with her most recent Forbes …
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China’s energy finance footprint

Renewable energy investment in China reached US$ 102.9 billion in 2015, according to the UNEP. That was 36% of global investment – more than the US, the UK and Japan combined. But China’s energy finance footprint is larger than the Middle Kingdom itself, explains Content Director Deepali Srivastava in her latest Forbes column. For its twin development banks are now the largest provider of energy finance in the world. China Development Bank and Export-Import Bank of China together provided US$ 13.5 billion a year from 2007-14 in energy finance to foreign governments, which is more than the World Bank provided …
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Walkable Cities

One of the tenets of “new urbanism” is reducing our urban reliance on automobiles. From rapid transit to bike lanes to mixed-use zoning that brings the high street to every block, urban planners are reimagining life in the city to be less reliant on motor vehicles. Indeed, it should be noted, none of us at Kite Global Advisors drives to work. This book from the Centre for Walkable Cities, edited by Consultant Grace Chua in her spare time, highlights lessons on walkability and bikeability, from Seoul and Singapore, two cities at the forefront of redefining our urban automobile relationship. And lessons …
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